Last updated: 17 March 2026

1. Introduction
Wishful Thinking Fundamentals (“WTF”, “we”, “our”, “us”) respects your privacy and is committed to protecting
personal data in accordance with applicable data protection laws, including the General Data Protection Regulation
(GDPR).
This Privacy Policy explains how we collect, use, and protect personal information when you visit our website (wtf-
101.com and wtf-101.co.uk) or contact us.
This website is informational and does not provide user accounts, payment processing, or marketing profiling.

2. Data We Collect
We may collect the following information:
• Name
• Company name
• Email address
• Message content submitted via the contact form
• Basic technical data (IP address, browser type, device information)
We do not intentionally collect sensitive personal data via this website.

3. How We Use Data
We use personal data solely to:
• Respond to enquiries
• Provide requested information
• Improve website functionality
• Maintain security and integrity of our systems
We do not sell, rent, or trade personal data.

4. Legal Basis for Processing
Processing is based on:
• Legitimate interest (responding to enquiries)
• Consent (where applicable)
• Legal obligations (if required)

5. Data Retention
Contact form submissions are retained only as long as necessary to respond to enquiries and maintain appropriate
records.
We apply proportionate retention and deletion practices.

6. Data Sharing
We do not share personal data with third parties except:
• Website hosting provider
• Email service provider (Microsoft 365)
• Where legally required
All providers operate under appropriate contractual safeguards.

7. Data Security
We implement appropriate technical and organisational measures including:
• HTTPS encryption
• Controlled email infrastructure
• Access restrictions
• Authentication controls
However, no system can guarantee absolute security.

8. Your Rights
Under applicable data protection law, you may have the right to:
• Access your data
• Request correction
• Request deletion
• Restrict processing
• Lodge a complaint with a supervisory authority
Requests can be sent to: jackie.fribbens@wtf-101.com

9. Cookies
The website uses minimal technical cookies necessary for functionality.
No tracking or marketing cookies are deployed in Release 1.0.

10. Contact
Data Controller: Jackie Fribbens
Legal Entity Name: Wishful Thinking Fundamentals Limited
Registered Address: Pencoed, Cnwch Coch, Aberystwyth SY23 4RR
Company Number: 10548493
Email: jackie.fribbens@wtf-101.com

Last updated: 17 March 2026